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I AM A STATE OF MIND.

Dari G. Smoudi, Creative Director
I work with ideas, blending art with boldness and logic, to create something that can’t be defined by a single word, I see the idea as a story to be told, and identity as a pulse that’s felt together, they meet in a first encounter you’ll never forget.

LATEST PROJECT
Why the embarrassment, play it safe.
Derma Hair
Encouraging men to break the taboo around baldness and take a confident step toward a trusted and professional solution
Behind the scenes
BEHIND THE SCENES
Ideas seek their voice
Here’s a glimpse into the stories I've told, the brands I've shaped, and the moments I've turned into memory.
Everything you see here started with a question, grew through a bold idea, and became something that now lives on, in visuals, in voices, in spaces.
CASE STUDIES
CLIENTS
With over 250 successful projects completed, we’ve earned the trust and satisfaction of clients who continue to choose us for bold and innovative solutions.
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